Japanese mascaras like KissMe Heroine Make and 3650 (San Roku Go Zero) have earned cult status for their long-lasting, smudge-proof wear, through heat, sweat, or tears. But while these formulas won’t budge during the day (which we love), they can be difficult to remove at night. If you’ve ever found yourself scrubbing at your lashes to no avail, you’re not alone.
The good news? You don’t have to give up on waterproof mascaras. Japanese beauty brands have created gentle yet powerful removers that take the stress and rubbing out of your routine. Whether you choose a dedicated mascara remover or an oil-based cleanser, here’s how to get the job done without damaging your lashes or irritating your skin.
Option 1: Use Dedicated Mascara Removers
If you regularly wear waterproof mascara, a specialized mascara remover is a great addition to your skincare lineup. These removers are formulated to break down stubborn pigments quickly and gently - no tugging or rubbing is required. Furthermore, they often nourish and condition your lashes in the process, creating stronger, healthy lashes.
Top Picks from Rei Cosmetics
KissMe Heroine Make Speedy Mascara Remover
This cult-favorite remover is designed specifically for tough waterproof mascaras. Its wand applicator glides on easily, coating every lash with a blend of nourishing ingredients like ginseng root extract, camellia oil, almond oil, and royal jelly extract. Gentle and additive-free, it melts away mascara without irritating sensitive eyes.
3650 (San Roku Go Zero) Mascara Remover
Formulated with lash-loving ingredients like camellia seed oil, loquat leaf extract, and pearl extract, this remover dissolves waterproof mascara with zero friction. It’s perfect for those who want effective removal and a boost of nourishment for their lashes and eyelids.
Option 2: Use Oil-Based Cleansers
Don’t want a separate remover? A good oil-based cleanser can do double duty, melting away waterproof mascara, eyeliner, foundation, and long-wear lipstick in one go. These cleansers break down makeup without stripping your skin or clogging pores.
Top Picks from Rei Cosmetics
Bioré Makeup Remover Perfect Oil
This non-greasy cleanser works on both wet and dry skin, effortlessly dissolving waterproof mascara and other long-lasting makeup. It rinses clean with no sticky residue, leaving your skin feeling soft and refreshed.
FANCL Mild Cleansing Oil
One of Japan’s most popular cleansing oils, this rich formula removes even the most stubborn makeup while moisturizing and refining the skin. Infused with Aged Hop Extract and free from preservatives, it's ideal for sensitive skin types.
How to Use Oil Cleansers Effectively
The product is only half the equation - your technique matters just as much:
Start with Dry Hands and a Dry Face: Apply the oil directly onto dry skin to help it break down the makeup effectively.
Massage Gently: Use your ring fingers to lightly massage around your lash line in circular motions. Avoid tugging or rubbing.
Emulsify: Add a little water to your hands and continue massaging. The oil will turn milky, helping lift away the mascara.
Use Cotton Pads Sparingly: Stick to using your hands when possible. If you need extra help, use soft, gentle cotton pads.
Rinse Well: Use lukewarm water to rinse thoroughly and remove all traces of makeup.
Don’t Forget the Second Cleanse
Whether you use a mascara remover or an oil cleanser, follow up with a gentle foaming cleanser to remove any leftover residue. A great option is Cow Brand Mutenka Foaming Cleanser - it's fragrance-free, additive-free, and ideal for sensitive skin.
Final Thoughts
Waterproof mascara doesn’t have to be high-maintenance. With the right Japanese remover or cleanser, you can enjoy smudge-free lashes all day and still have an easy, skin-friendly way to take it all off at night. Your lashes will thank you.